| The E-Myth Enterprise: How to Turn a Great Idea into a Thriving Business |  | Author: Michael E. Gerber
Publisher: Harper Paperbacks
Category: Book
List Price: $14.99
Buy New: $7.99
as of 9/10/2010 04:41 CDT details
New (27) Used (7) from $7.99
Rating:  7 reviews
Sales Rank: 156,459
Media: Paperback
Edition: 1
Pages: 224
Number Of Items: 1
Shipping Weight (lbs): 0.4
Dimensions (in): 7.8 x 5.2 x 0.7
ISBN: 0061733822
Dewey Decimal Number: 338
EAN: 9780061733826
Publication Date: August 1, 2010
Availability: Usually ships in 1-2 business days
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| Features:
| • | ISBN13: 9780061733826 | | • | Condition: New | | • | Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed |
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Product Description
The latest book in the Michael E. Gerber franchise, The E-Myth Enterprise explores the requirement that any new business must meet: the satisfaction of its four primary influencers—its employees, customers, suppliers, and investors. The E-Myth Enterprise is an indispensable follow-up to Awakening the Entrepreneur Within, showing would-be entrepreneurs how to put a promising idea to work and helping to transform their dream into reality. Next, readers can turn to The E-Myth Revisited for tried-and-true advice about avoiding the pitfalls that prevent most small business owners from succeeding. The E-Myth Manager provides essential guidance for the management of any business. Finally, E-Myth Mastery offers valuable advice on how to take an existing business to the next level of growth and opportunity.
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| Customer Reviews:
Showing reviews 1-5 of 7
 Not Good February 23, 2010
SmallBizOwner (Phoenix, AZ)
6 out of 6 found this review helpful
Michael Gerber's motivation seems to be money and his ego rather than providing information that is useful to Business Owners. Some of his material is in other books and this book is a total disaster.
 4 Reasons to Buy The E-Myth Enterprise January 7, 2010
Robert R. Dunford (Atlanta, GA USA)
2 out of 7 found this review helpful
I have led departments in $40 bil., Fortune 15 companies with $ mil. budgets, teams of 4 with revenues under $500K, and startups that are only now seeing the light of day. This means I have also made my fair share of mistakes. Gerber's book would have helped me avoid making many of them.
Unfortunately, it lay unopened for several weeks before reading it. `Big mistake. I recommend this book for four reasons:
1) It covers important principles
2) It is easy to understand
3) It is enlightening
4) It is inspiring
It Covers Important Principles. No matter that Gerber repeats points here that he may have made elsewhere. Management fads and techniques come and go; true principles remain forever and are universally applicable. Gerber emphasizes principles over techniques. They bear repeating in clever ways and Gerber has done this cleverly.
It Is Easy to Understand. There are no hard-to-grasp concepts. The concepts he teaches are laid in an orderly, well-supported fashion. Even non-business techies understand and accept them.
It Is Enlightening. I enjoyed the well-written negative appraisals, but they are too picky and made me wonder how long the authors had been in business. Gerber's contrarian position that the discovery of a better way of doing something is significantly more empowering than finding a better person to do it, is an example of an elightening, new idea to some but nevertheless it is true.
It Is Inspiring. Who wouldn't be uplifted by encouragement to seek a business that can "become a presence impossible to ignore," "become heroic in everything it does," and "touch the dying part if each of us and raise us to some higher place"? Some say this is smarmy. I say it is inspiring.
I'm encouraging my team to read this. It will provide an effective, common framework for discussion and direction in our business and will help us avoid making serious mistakes. It can do the same for your business.
Rob Dunford, CEO/CMO
[...]
Nothing new in this book September 30, 2009
Den
10 out of 11 found this review helpful
This is the first book I've read in the E-Myth franchise, and it was incredibly disappointing. First, the subtitle "How to turn a great idea into a thriving business" is misleading since he doesn't really offer any concrete advice. Some of the ideas caught my interest but were really nothing new and were not explored very deeply. This book is a business/pop-spirituality book. The stories in it were vague and uninspiring and most of the book is composed of lists in which he takes a sentence and repeats it over and over only changing the last word or phrase. He also extolls the virtues of Steve Jobs, Ray Kroc, and Walt Disney, as if we needed another book that does so. Then he rants about people who sell products like Cheese Balls and how they can never achieve fulfillment. The end of the book is a rant about the awful state of the world and its awful spiritual values. It concludes with the idea that no one, not even he, is enlightened enough to run a business but there's no way we can possibly become enlightened so we'll just have to wish for it and run them anyway. My advice is to just read the summaries at the end of each chapter but if you really have a burning desire to read this book at least you can finish it in about 2-3 hours.
It's the best business book ever written... the best thing, it's not even a business book! August 31, 2009
jagabriel (Mexico)
0 out of 8 found this review helpful
It's the best business book ever written... the best thing, it's not even a business book!
He will change the world, people should read him and prepare for this century where entrepreneurs will need this info for their relationship with employees, lenders, suppliers and customers.
Rambling, poor writing, weak conclusion August 19, 2009
Daylight (Ohio)
13 out of 14 found this review helpful
The introduction and first chapter of this book are written fairly well and it seems that at least on these first couple of chapters the author had a plan in mind.
After that, the last 1/2 to 3/4 of the book falls apart. The book nose-dives into what sounds like a stream-of-consciousness that is difficult to follow and generally does not hold together.
It's as if the author _Jerry Maguired_ the book. Remember, the movie? In a night of deep introspection Jerry writes a theory of how people should treat each other.
It seems the same thing happened with this book. It's as if one night the author was feeling extremely deeply about humanity and he spewed the last half of the book, but never returned to edit it. [warning spoiler] So, he creates this treatise on the human condition and then his final great idea is _be nice_.[/warning spoiler] Uh, yeah.
The tag line to selling this book is, "How to turn a great idea into a thriving business." Then, the author concludes, "be nice." Not exactly an earth-shattering conclusion.
The problem isn't knowing _what_ the right thing to do is(the easy part), but knowing how to _do_ the right thing(the difficult part). People know they should _be nice_, however, unless you provide some details on how to _be nice_ (the difficult part) then you're not offering much.
As he rambles through those last chapters, one of his theories is that people cannot get outside of themselves enough to notice that they are not noticing what they don't notice. I'm serious. But, then, since the author is a person, he wouldn't be able to do that either. It's all part of human condition problem related to not doing the things that you wish you did, and continuing to do the things that you wish you didn't. It's the Romans chapter 7 problem. We all got it. 8:1 gives the solution.
Showing reviews 1-5 of 7
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